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Some children can outgrow six clothing sizes in just four years.
Perhaps it's not surprising then that children's clothes leave a big stain on our landfill.
All up, about 180,000 tonnes of clothing and textiles are dumped in New Zealand each year, a number which has risen due to fast fashion.
Jess Richards and her business partner Miranda Kersten want to combat this. Jess speaks to Jesse.
Photo: 123RF