Indian cricket authorities have sold the naming rights for the IPL Twenty20 competition for the next five years for $90 million.
Pepsi have paid almost double the amount that was paid for the previous deal with a real estate firm.
Indian cricket authorities have sold the naming rights for the IPL Twenty20 competition for the next five years for $90 million.
Pepsi have paid almost double the amount that was paid for the previous deal with a real estate firm.