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It's been another summer without international visitors - the lifeblood for five tourist hotspots.
For weeks, operators in Fiordland, South Westland, Queenstown, Mackenzie and Kaikōura geared up to welcome visitors during what is usually the peak season.
But did that translate to boots on the ground for businesses?
Destination Queenstown's chief executive Paul Abbot talks to Max Towle about what's been happening in the town.