News of a reunion tour by UK band Oasis sent fans and the media into a frenzy last week.
However many fans were left 'looking back in anger' as they were forced to pay hiked prices for concert tickets after waiting hours in an online queue.
The reason? The practice of dynamic pricing.
So what is dynamic pricing, and how is it impacting on ordinary music fans who want to see their favourite band.
Chris Schulz is a senior investigative writer at Consumer NZ and joins Emile Donovan.
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Photo: MIKE CLARKE/AFP