A new album in te reo has debuted at No 8 in the Aotearoa charts this week - another sign the language has crossed into the mainstream, says singer-songwriter Anna Coddington.
Anna Coddington says many artists are helping drive the adoption of te reo. Photo: Supplied.
Coddington's song Aho features on Kono 003, which comprises tracks sung entirely in te reo Māori.
Coddington said momentum has been building and while te reo waiata have been popular for some time they have now crossed over to mainstream spaces, "which I think is a really good thing".
The EP was put together by her label, Loop, and features several artists including Katchafire, Ria Hall and Troy Kingi who all did translations of existing waiata for the EP.
"I've got an EP of my own coming out shortly which has a couple of other songs translated from my album as well as a new song.
"So it was just something brought together taking familiar songs and translating them into Māori which is something a lot of people are doing which I think is great."
Anna Coddington, Ria Hall and Troy Kingi. Photo: RNZ / Claire Eastham-Farrelly, Supplied / Meek Zuidewyk, Supplied
Accomplished Māori musical artist Rob Ruha's collaboration with the group Ka Hoa, 35, sits at No. 1 on the Hot Singles chart this week.
Rob Ruha Photo: Supplied Rob Ruha
He told Morning Report its young composers are part of the TikTok generation and they are "stoked" that everyone wants to do a TikTok to their song.
"They have really embraced their kaupapa which is around pushing goodness, pushing light into whānau that maybe don't have a little bit of light in their whānau situation especially now we're in lockdown conditions.
"It was really choice to have this song well received and pushing that light into some dark spaces."
Composing in te reo comes naturally for the young people, he said.
"Our youth are pretty fearless in what they want to do, what they want to express and here on the East Coast the majority of those kids want to express themselves in te reo...
"They have been beneficiaries of movements like kohanga reo, kura kaupapa Māori. That's just the normal thing for them so to have this wicked success with a song they wrote really drives that home and validates that they want to do that."
"It was really choice to have this song well received" Rob Ruha
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Coddington said that over the years she has has seen te reo waiata becoming part of the tapestry of the Aotearoa music scene.
She is appreciative that Te Wiki o te reo Māori plays a big role in this.
Dame Hinewehi Mohi has also been a major driver, she said.
"It's not just about getting people to speak it. It's about getting people to value it so that the people who do speak it feel like it's a language for everywhere."
Her children attend a full-immersion environment within an urban school and while some of the other students can converse with them in te reo, it shouldn't be limited to the school grounds, she said.
"Strategies like this take it out into the wider world and really help to bring the value of te reo up so that everyone feels good about using it wherever they are."