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Last year we had a total of 94 drownings across the country, the highest toll we've had in a decade.
Today is World Drowning Prevention Day, and the Drowning Prevention Auckland are pushing a campaign to try and turn that around.
It's called 'Float First', and it's encouraging people to make sure their survival skills are up to snuff.
Drowning Prevention Auckland chief executive Nicola Keen-Biggelaar talks to Jesse about their initiative.