Sport

How the Olympics' pursuit of a 50:50 gender split disadvantages netball

12:19 pm on 4 April 2024

Could the Silver Ferns one day compete at the Olympics? Photo: Photosport

Analysis - The International Olympic Committee (IOC) is committed to a 50:50 gender split after decades of female under-representation at the Olympics - but should that disadvantage a sport that was there for women when it wasn't so fair?

Soon after Brisbane secured the rights to host the 2032 Olympics, World Netball and Netball Australia launched a joint campaign to push their case to debut on the Olympic programme.

New Zealander Shirley Hooper, vice president of World Netball, recently told RNZ there were two options for applying to get into the Olympics.

The first was to submit an application to next year's IOC's session, which would need a two thirds majority vote amongst International Olympic Committee (IOC) delegates. The other option would require the Brisbane 2032 local organising committee to make an application for netball to be included as one of its local sports, no later than three years out from the event.

World Netball is in the middle of pulling a strategy together but believed its greatest chance is through the local path.

Fast5 might be the version of the game that World Netball submits. Photo: photosport

There are a number of factors that count against netball, and Hooper said being a team sport was one of them because the IOC had a cap on how many athletes it wanted.

"It's a lot easier to include surfing or rock climbing. The minute you try and bring a team sport in, by nature of the number of athletes that you need in a team, that's one issue."

International broadcast appeal and global reach are other factors. Netball is played by over 20 million people in more than 117 countries, but its popularity outside of Commonwealth countries is limited.

Compare it to flag football, which has been added to the 2028 Summer Olympic program in Los Angeles, where there will be a men's and women's competition.

Numbers-wise they are similar - flag football is played by more than 20 million people in more than 100 countries, according to the United States' NFL (National Football League).

Flag football is a fast-paced, non-contact form of American Football played by teams of five on small fields.

Kereyn Smith. Photo: NZOC

Its popularity and participation base is concentrated in the US, hence why it made sense for the sport to target the Los Angeles Olympics.

It's the same reason netball is targeting the Brisbane Olympics, given it's the number one sport for women and girls in Australia.

Putting in bids is not cheap, and fortunately for flag football the NFL is not short of money. The US has also always been a major force in the Olympic movement.

The other problem for netball is that after decades of under-representation of females at the Olympics, the IOC is pushing for a 50:50 gender balance. That will come to fruition at the upcoming Games in Paris for the first time in Olympic history.

It's a commendable target, but has the IOC got it right when a sport that was created for women and girls when very little opportunities existed, is now being penalised?

Other factors might rule netball out before gender imbalance comes into it, but it would seem not in the spirit of what the IOC is trying to achieve, if it came down to that.

The gender equity incentive means the IOC wants to see a meaningful men's component of the game.

It's hardly surprising netball is popular with females, because it was one of the few sports offered to them at the start of the last century. At the same time, a mere 2.2 percent of participants in the Paris Olympics in 1900 were women.

Men's netball has got a bigger profile in recent years. Photo: PHOTOSPORT

Male participation in netball is increasing, but it still only makes up a small percentage of the 20 million people who play the game worldwide.

Netball is predominantly played by women in elite level international competition.

Men were invited to the Fast5 World Series in 2022. It was the first time men competed in a World Netball event, but there were just three teams in the men's division - New Zealand, Australia and England.

After a career at the top of netball governance, Kereyn Smith became the head of the NZ Olympic Committee, served as a commission member for the IOC, and until recently was vice president of the Commonwealth Games Federation.

"You need a male and a female version of the sport when you're going in with a bid. Is there a credible male global competition? Not at this point of time," Smith said.

"And if you don't have male and female games, if you don't have a modified version of the game - which Fast5 is but it's not necessarily universally played across the world - then it makes it harder."

The IOC might be able to pat itself on the back for achieving a 50:50 gender split, but where does that leave netball?

Men's netball was televised for the first time in 2019 when the NZ Men's team played against the Silver Ferns. Photo: PHOTOSPORT

World Netball is still to decide what format of the game it submits, but a mixed Fast5 version might have the most appeal to the IOC.

While gender equity is not compulsory, it would be pretty clear to the international body that it would need to have a men's offering as part of their pitch.

The modified version of the game, with just five players per team, would also keep numbers down.

The novelty factor of mixed netball might interest the IOC as something quite rare - men and women sharing the field of play in a highly physical sport.

The Olympics can be fickle. World Netball knows that getting in through the local path could be a one hit wonder like breakdancing - which will make its Olympic debut in Paris soon, but was dropped by Los Angeles.

Smith said pursuing Olympic recognition is a hard-fought battle for netball.

"And it's a balance of how much you invest time and energy in chasing that dream, or are you better to develop your own pathway?"