A2 Milk is reorganising to provide more focus as part of a plan to get the company back on track.
The speciality dairy company has been [https://www.rnz.co.nz/news/business/442238/a2-milk-launches-review-of-approach-to-chinese-infant-formula-market
looking at its operations] after continuing Covid-related problems and steps taken to make up for disruptions to some sales channels roved ineffective.
It is reorganising its Asia Pacific division, which makes the majority of the business, is to be reorganised into a China domestic business, an international export business, and an Australia & New Zealand (ANZ) domestic business.
The restructuring brings with it some new appointments following the resignation of the the Asia Pacific's chief executive.
"Together these appointments and organisational changes will provide more dedicated leadership and focus on key components of our business and improve execution going forward," group managing director David Bortolussi said.
Two new leadership roles are being created with responsibility for International and ANZ.
Kevin Bush takes over the role of general manager of ANZ, while Yohan Senaratne takes over the leadership of the international business.
Xiao Li, chief executive - of the Greater China, will become a direct report to Bortolussi with continued responsibility for the China label infant milk formula and other domestic business.
A2 Milk's shareprice lifted close to 2 percent in early trading, but is still nearly two-thirds down from a record reached last August.